Mix & Vape in Europe 2020-02-07T00:14:03+01:00

Regulatory newsletter
‘Mix & Vape’ in Europe

The ‘Mix & Vape’ term (or ‘Shake & Vape’, ‘Mix Series’, ‘Shake & Shake’) commonly identifies, to date, products that come after mixing bases containing nicotine and flavors without nicotine.
Member States have not a common position on this topic.

Some States prohibit the sale of such combined e-liquids, while others consider them legal, others still have to make a statement about it.
Read below the information collected from the competent authorities of the various countries.

In addition, further requirements set by Member States, such as notification for e-liquids without nicotine, and payment of excise duties, are also mentioned.

The sale of ‘Mix & Vape’ is prohibited in the following Member States:

Member State Additional information on the e-liquids’ sale:
Belgium At the moment no excise tax for e-liquids is foreseen.
Greece An excise tax (0.10 €/ml) for e-liquids is due.
Spain The excise tax is not required.

The sale of ‘Mix & Vape’ is allowed in the following Member States:

Member State Additional informatioons on e-liquids’sale:
Cyprus An excise tax (0.12 €/ml) for e-liquids with and without nicotine is required.
Czech Republic The notification of e-liquids without nicotine is mandatory; the excise tax is not required.
Denmark The excise tax is not required.
Estonia In this State The notification of e-liquids without nicotine is mandatory; an excise tax (0.20 €/ml) for e-liquids with and without nicotine is required. Also, from July 1, 2019 flavorings and fragrances, with the exception of the taste and smell of tobacco, will be forbidden in e-liquids with and without nicotine.
Finland An excise tax (0.30 €/ml) for e-liquids with nicotine is required; characterizing flavors or aromas other than one of tobacco are banned.
Hungary An excise tax (0.20 €/ml) for e-liquids with and without nicotine is required. The authority is discussing the ban on various categories of flavors.
Ireland The excise tax is not required.
Italy An excise tax of 0,082074 €/ml for e-liquid with nicotine and of 0,041037 €/ml for e-liquid without nicotine is required.
Latvia An excise tax (0.01 €/ml e-liquids+ 0.005 €/mg nicotine) is required.
Lithuania The excise tax is not required.
Luxembourg The notification of e-liquids without nicotine is mandatory.
United Kingdom The excise tax is not required.

The remaining Member States have not yet communicated their official position.

Some important notes:

  • in agreement with the TPD-II, the sale of ‘mix and vape’ products should not be economically advantageous to the consumer, or be promoted and discounted;
  • the TPD-II bans the commercial communications with the aim or direct or indirect effect of promoting electronic cigarettes and refill containers. We suggest paying particular attention to any labeling element of e-liquids without nicotine;
  • e-liquids with and without nicotine (sold individually or in bundles) must be properly labeled and packaged according to TPD-II 14/2014 (e-liquids with nicotine), Reg. CLP 1272/2008 (e-liquids with and without nicotine if hazardous), Consumer Code (e-liquids with and without nicotine) and any local requirements.
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This document does not represent a legal opinion, but rather the processing of direct communications between the competent national and international authorities, and the Trusticert regulatory specialists.