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news
CHINA: New rules for nicotine pouches, now under the tobacco monopoly
China has recently introduced the first official regulatory framework for the nicotine pouches market and, more broadly, for oral nicotine products through a measure dated 6 January 2025 (published on 9 January 2026). The new rules entered into force immediately, bringing an end to a long-standing regulatory gap. The STMA (State Tobacco Monopoly Administration) defines “smokeless products” as products consumed orally, nasally, or through external use, without combustion. This definition explicitly includes pouches, snus, and chewing tobacco, but also oral strips and nicotine patches. The most significant change is the classification of smokeless products: these products are now treated [...]
Reform of tobacco product taxation in the EU
Reform of tobacco product taxation in the EU: what (really) changes for businesses and the market If adopted, the new excise directive will start to apply from 2028, raising EU minimum rates and also including the “new” nicotine products. Here is a practical guide – designed for manufacturers, importers, distributors and retailers – to understand the Commission’s proposal (July 2025) and prepare in advance. Historical background On 9 December 2024, 16 Member States called for the modernisation of the TTD to include new products. In May 2025, a subsequent letter signed by 15 countries urged the Commission to present [...]
New Packaging Regulation (PPWR)
On February 11, 2025, REGULATION (EU) 2025/40 of the European Parliament and of the Council of December 19, 2024, known as PPWR, concerning packaging and packaging waste, came into force. The PPWR aims to reduce the amount of unnecessary packaging, promote reuse and recycling, and decrease the use of virgin raw materials. Its scope is broad, covering all packaging (regardless of material or sector), related waste, and all European Union member states, addressing the entire life cycle of packaging, from design to end-of-life management. By 2030, the introduced measures are projected to significantly cut climate-changing emissions, water usage, and [...]